NATIONAL CHAI DAY

On September 21st, the aroma filling the room comes from ancient spices, perfectly steeped into a cup of delicious tea. National Chai Day celebrates the strong, satisfying tea that is ordered at cafes across the country.

While the Indian beverage dates back nearly 5,000 years, the chai served in homes and coffee shops today comes in many forms. For traditional chai, steep it with black tea leaves. Add whole milk for the richest flavor. Some even prefer almond or coconut milk. The most common spice in chai is cardamom. Though blends will vary from place to place, other spices include cinnamon, nutmeg, pepper, and fennel. Finally, sweeten the tea with pure sugar.

This time of year, we can’t resist the creamy, sweet combination, either! So, wrap your hands around a warm cup and let the aromatic steam permeate your senses. One sip will tell you how enjoyable National Chai Day is going to be!

NATIONAL CHAI DAY HISTORY

SomruS founded National Chai Day on September 21, 2018, to celebrate the flavorful drink spreading its leaves across the country by the cupful.

ABOUT SOMRUS

SomruS is the World’s First Line of Indian Liqueurs. Our flagship product, SomruS Original, is an artisanal Chai liqueur made with cardamom and other eastern spices, nuts, real Wisconsin dairy and Caribbean Rum. Created by an Indian American couple in their kitchen in Burr Ridge, IL just 4 years ago, SomruS Original Indian Cream Liqueur is now the most awarded cream liqueur on the planet (www.proof66.com). SomruS is the first liqueur that can be used to create authentic chai adult beverages from a Chaitini to a Hard Chai to a Hot Chai Latte. Our liqueur is next generation in terms of quality and is low ABV and gluten-free with no preservatives or artificial flavors.

TAZO Pumpkin Spice Chai Latte Tea Concentrate, 32 oz

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HOW TO OBSERVE NATIONAL CHAI DAY

Visit a local tea shop or cafe and order a cup of chai. Choose from a variety of blends. While chai is customarily steeped with black tea, green chai is available, too. Try both! Introduce a friend to the love of chai, too! When you do, give a shout out to your favorite cafe. Take a selfie as you enjoy and use #NationalChaiDay to share on social media.

NATIONAL GUACAMOLE DAY

National Guacamole Day on September 16 brings fresh flavors together for the perfect celebration. What a great way to kick off Hispanic Heritage Month!

Avocados shine as the star of this dip! Lime juice, tomatoes, onion, and seasonings make guacamole a guilt-free addition to any snack or meal.

Since avocados fall under the superfood category, feel free to indulge. Packed full of good fats and nutrients, along with the fresh taste of lime and hint of spice, the dip is flavorful. It’s easy to make, too. Take it to work or use it for a party dish.

Guacamole is versatile, too. For example, add it as a topping on a quesadilla or even add it to a salad. Of course, the simplest way to enjoy is by dipping your favorite tortilla chip.

Originating with the Aztecs in Mexico, guacamole is an avocado-based sauce that has become popular in American cuisine as a dip, condiment, and salad ingredient. 

Using a mortar and pestle, mash ripe avocados and then mixing in sea salt.  Beyond the tomatoes, onion, garlic, and lemon juice, hot sauce, yogurt or other seasonings can be added.  If a celebration calls for spicier guacamole, add jalapenos, chilis, cumin, or red pepper. 

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HOW TO OBSERVE #NationalGuacamoleDay

Mix up your favorite recipe for guacamole. Go to your favorite restaurant and order some fresh guacamole. While there, give a shout out to the restaurants with the best guacamole around.  Be sure to invite friends. As we say around here, why #CelebrateEveryDay if you don’t do it with friends? Share your recipes and find the best combination. Use #NationalGuacamoleDay to share on social media.

NATIONAL CHICKEN MONTH

For over two decades, the National Chicken Council has banded together with major chicken producers in the U.S. to promote chicken sales in September. As a result, September is known as National Chicken Month! This once slow month, as the summer grilling season waned, has turned into one of the year’s best performing sales periods. September might be the month we find out which came first, the chicken or the egg.

First domesticated for cockfighting, the chicken eventually made its way to the dinner table. Many families have their own homemade spice recipes. A major part of enjoying chicken is the spicing. Food experts have debated for years about the contents of KFC. White pepper, paprika, and even Thousand-Island dressing are among the eleven herbs and spices supposedly in the Colonel’s recipe.

There are 25 billion chickens in the world, making them the most abundant bird species. Did you know all vertebrate species lay eggs? And, all hard-shelled variety eggs originated with reptiles? Chickens, like many birds, are descendants of the dinosaurs. Chickens are relatively closely related to reptiles on the evolutionary chain. In recent decades, many researchers have started describing dinosaurs as more like flightless birds than reptiles. Even though chickens are not entirely flightless, they can get airborne enough to get over a fence or into a tree.

Winner! Winner! Chicken Dinner!

Ever wonder why so many different meats like rattlesnake and alligator apparently taste like chicken? Several explanations point to why mainstream Americans tend to have limited experience with judging flavor. Our taste buds, in other words, are not finely tuned. Our meat experiences are limited mostly to beef, pork, and chicken. A gourmet with a seasoned palette has a broader experience, which makes them more apt to identify exotic meats like rattlesnake and alligator.

Chicken is full of health benefits. When eaten without the skin, chicken is very lean. It is carb-free and rich in Vitamins B3 and B6, as well as two important minerals, phosphorus, and selenium. Various parts of the chicken are considered special treats in some countries. For instance, in China, chicken feet are considered a delicacy.

HISTORY

For over two decades, the National Chicken Council has banded together all of the major chicken producers in the U.S. to promote chicken sales in September, turning a once slow month, as the summer grilling season waned, into one of the year’s best-performing sales periods.

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HOW TO OBSERVE

There are several ways to observe National Chicken Month. We recommend trying a new recipe. Whether you choose white meat, dark meat, fried, broiled, baked or warmed over, prepare your chicken the way you like it!

Try one of our family favorites…

Use #NationalChickenMonth in social media correspondence.

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NATIONAL LOLLIPOP DAY

July 20th recognizes National Lollipop Day as a way to celebrate this enduring and ever-popular treat. Pick up your favorite flavor to savor! 

Ever delightful and sweet, lollipops have satisfied generations of sweet tooths. And it’s possible they’ve been doing that for centuries. However, no one is sure how old the lollipop is. During prehistoric times, a form of lollipop may have preserved nuts and berries in honey. As sugar became plentiful, lollipops appeared much later in 16th century Europe. 

In the United States, confectionaries and medicine shops as early as the 1860s sold lollipops in various forms. However, George Smith gave this sweet treat an official 20th-century story in 1908. Smith earns credit for inventing the modern style lollipop. In 1931, Smith trademarked the name which he claims came from his favorite racing horse, Lolly Pops.

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Lollipops range in size. For variety, the smaller candies can be purchased by the bagful. Banks, barbershops, and vendors at parades give the sweet treat away to customers, too! Specialty candy shops make giant lollipops in a variety of bright colors, shapes, and sizes. While they are attractive, these lollipops can be cumbersome and often are more than we can handle!

Lollipops in Pop Culture

This candy made its mark in pop culture. Movies, TV, and commercials feature the lollipop in various ways.

  • 1934 – In the movie Bright Eyes, Shirley Temple sang the song “On the Good Ship Lollipop.”
  • 1939 – The Wizard of Oz brought us a world of characters, including the Lollipop Guild. Armed with a giant spiral sucker, The Lollipop Guild welcomed Dorothy to the Land of Oz.
  • 1969 – How many licks does it take to get to the Tootsie Roll center of a Tootsie Pop. The Tootsie Pop (the trademark name for Tootsie Roll’s lollipop) commercial debuted on U.S. television. The 60-second advertisement included a boy, cow, fox, turtle, owl, and the narrator.
  • 1973-1978 – How do you make a lollipop look tough? Put it in the hands of Detective Lieutenant Theo Kojak. The lollipop-loving detective was played by Telli Savalis in the TV series Kojak. At the same time, the candy did no harm to the tough guy’s persona. 

NATIONAL LOLLIPOP DAY HISTORY

The National Confectioners Association founded National Lollipop Day. 

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HOW TO OBSERVE #NationalLollipopDay

“I want candy! I want candy!” Enjoy a lollipop today to celebrate. You can also explore the magic of candy making. Pick up a bagful and give them out to friends, neighbors, and customers, too. Give a shout out to your favorite candy shop using #NationalLollipopDay on social media.

Find a great assortment of lollipops for you, or get a jumpstart for trick or treat stock up.  Do you own a business?  If it works at banks maybe it will work for your too.

NATIONAL DAIQUIRI DAY

Each year on July 19th, people across the United States fill their glasses with a rum-based cocktail and toast to National Daiquiri Day. So, raise your glass and join all of the others in this celebration!

Daiquiri is a family of cocktails whose main ingredients are rum, citrus juice (typically lime), and sugar.

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Tasting of sunshine and beaches, it might be hard to believe how the Daiquiri came to be. Back in 1898, men blasted away in the mines of a small community off the coast of Cuba during the Spanish-American War. One American engineer, Jennings Cox, supervised a mining operation located in a village named Daiquiri. Every day after work, Cox and his employees would gather at the Venus bar. Then one day, Cox mixed up Bacardi, lime, and sugar in a tall glass of ice. He named the new beverage after the Daiquiri mines, and the drink soon became a staple in Havana. Eventually, someone added shaved ice, and sometimes lemons or both lemons and limes were used.

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In 1909, Admiral Lucius W. Johnson, a U.S. Navy medical officer, tried Cox’s drink and subsequently introduced it to the Army and Navy Club in Washington, D.C. The popularity of the Daiquiri then increased over the next few decades.

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Did you know Strawberry Daquari is one of the most popular flavors? Even if its virgin, strawberry is insanely asked for. Need more Strawberry?

The Daiquiri was one of the favorite drinks of writer Ernest Hemingway and President John F. Kennedy.

While the Daiquiri is sometimes served frozen, combining it in a blender eliminates the need for manual pulverization. Commercial machines produce a daiquiri with a texture similar to a smoothie, and they come in a variety of flavors, too. Using a frozen limeade to create a daiquiri will provide the required texture, sweetness, and sourness all at the same time. 

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HOW TO OBSERVE #NationalDaiquiriDay

Gather your friends and mix up a few daiquiris. Make them blended or on the rocks. Frozen Peach, Strawberry, Pina Colada,  or even a Mermaid, you’re sure to find a flavor you’ll love.  Margarita, Mojito, and lots more. Enjoy them as a mocktail or find a recipe for a daiquiri flavored dessert. (Remember always to drink responsibly and never to drink and drive).  Post on social media using #NationalDaiquiriDay.

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